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  • Learn how to be
    a smart iDEC™
  • Employee Generated Video
    that works for you
  • On-line video accounts for
    over 50% of all mobile traffic

BECOME A SMART iDEC™

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We teach the skills required to create high quality employee generated video via our Individual Director Editor Camera-person, or iDEC™ approach to content creation.

 

Today’s smart phones contain all the technology required to generate high definition video.  Our team of experts will provide all the tuition needed to produce structured content, on message and on brand and then help you develop a distribution strategy to ensure the material reaches the audience you want to connect with.

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TRAINING

We offer a range of training packages both on and off-site that take your employees through the basics of of creating employee generated video and becoming an iDEC.

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DISTRIBUTION

We can support your social media team or work with you to develop a bespoke solution to make sure your EGV gets seen by the right people.

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STRATEGIC PARTNERSHIP

We've got your back with ongoing mentoring or moderation while bringing you on with advanced production techniques.

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PRODUCTION SERVICES

With our extensive experience in the broadcast and corporate video sectors we can offer full  services for high quality video productions.

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BRAND MAXIMISING

We will take you through the steps required to maximise your brand engagement using your EGV.

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ONE-ON-ONE TUITION

Working closely with you to improve your presentation skills and content or to hone your camera and editing skills.

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WATCH THE COURSE INDUCTION VIDEO

Find out which smart phones are best suited for an iDEC™ and which software apps and accessories we recommend.

COURSES

Residential, on-site and on-going courses for your EGV content producing staff

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EXPLORE OUR COURSES BELOW

What is EGV?

Video and in particular employee generated video content, or EGV, is rapidly becoming an essential part of modern business and commercial life.

 

But how much of the video created to fuel this demand for material can be described as compelling content and how much of the video generated will stimulate the viewer to return to your site?

 

Largely due to budgetary restraints, many companies are becoming increasing reliant on employee generated video content, but how can you be sure the material is effective, professional, on brand and that it reflects your business in a positive way.

 

It is all about presentation, whether it is how individuals relate and structure content to camera or how the material is captured, edited and distributed.  The common denominator is presentation.

MEET THE TEAM

Brightest Bulb shines in every field. This strong team is the backbone of everything we do.

MEET THE BRIGHTEST BULB TEAM

Brightest Bulb shine in every field. This strong team is the backbone of everything we do.

Brightest Bulb Glossary

IDEC - an Individual Director Editor Camera-person or someone who directs, films, edits and produces videos.

 

EGV - Employee Generated Video content or video shot by employees that is used for promotion, communication or training within a company.

 

Director - the person responsible for the creative aspects of a film who also has to know how to get the best from interviewees and contributors.

 

Producer - the person responsible for the tangible aspects of a film, setting schedules, getting people and equipment in the right place at the right time.

iDEC™ CASE STUDIES

TWO DAY RESIDENTIAL COURSE WITH ARCTIC CIRCLE

HOW CAN ARCTIC CIRCLE USE EMPLOYEE GENERATED VIDEO?

CONTACT US

LET'S TALK ABOUT IT

Contact us for more information on how we can show your staff how to produce quality employee generated video content for your company.

 

Brightest Bulb Ltd

Raglan House

Westminster Bank

Malvern

WR14 4BN

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LEARN TO BE AN iDEC™ WITH BRIGHTEST BULB

2016 | DESIGN BY RAY TOLAND