Learn More Shoot.
Edit.
Engage.
Create high quality video content on your smartphone.

Why do this?

Video has rapidly become the most popular communication style,
with people retaining 50% of what they watch compared to 10%
of what they read. Make professional, engaging and regular video
content to take your marketing, internal communications or
training to the next level.

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The skills you need to make professional video content

The iDEC method is developed by seventy years of collective knowledge and provides you with the skills you need to create broadcast standard video content on your smartphone.

  • Individual – You will learn how to produce game-changing videos
  • Director – You will learn what makes up the elements of a great video
  • Editor – You will learn how to edit quality footage on your phone
  • Camera Person – Capture the best content using your very own device

The benefits to
Local Authorities

Speak to your constituents, engage with your teams and let everybody know of the great work you’re doing through effective video content. We’ve worked with numerous government and local authorities to create engaging content by adapting our courses specifically for these sectors.

Proven Results

Our CPD accredited, iDEC Foundation and bespoke courses are based on years of experience, knowledge of the broadcast and communications industry and proven results.

66%

Marketers using video get 66%
more qualified leads per year

8 out of 10

8 out of 10 people have purchased
a piece of software, technology or
app after watching a brand’s video

54%

54% of consumers want to
see more video content from
a brand or business they
support or are part of

55%
55% of people actively view
online video content every day

Video content is a reliable and effective communication method that is here to stay. It’s predicted that by 2022, 82%
of internet traffic, globally, will come from video streaming and downloads. Futureproof your organisation and engage
with your audience today by learning the fundamental skills of video production on your smartphone.

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I thought the course was perfect, and I’m pretty certain it is the best work-related course I have ever attended. I have been in PR for 10 years, and been to a lot of courses, but this one provided a basic skill level which will significantly change how I do my job. Will definitely recommend!

Lance Boyd, Communication and Stakeholder Manager, HMRC

We had a great time learning iDEC® Skills. The team are full of enthusiasm and keen to put these to the test.

Gordon Dickson, Directorate Business and Communications Team, Scottish Procurement, The Scottish Government

Experience That Matters

Upcoming Dates

Our distanced learning, open courses offer a flexible structure to accommodate for your time and business. Successfully complete your iDEC
foundation course in as little as two full days or four half days. Book onto an open course that works for you and learn the skills you need through
our series of modules and practical application, in the comfort of your own home or work-space.

Book a Course

The iDEC foundation course can be adapted to your needs and form a bespoke set of modules. Contact us today to discuss your objectives and
how iDEC smartphone video production can enhance your communications and grow your business.